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Fox River® Supports RAGBRAI Cyclists on Northern Iowa Trek More News
Popular sock manufacturer to appear with Clear Lake RAGBRAI Exhibitors

OSAGE, IA — Friday, July 23, 2010 — Fox River, manufacturer of performance athletic and outdoor socks, will appear in support of cycling enthusiasts in the neighboring community of Clear Lake during the 36th annual Register’s Annual Great Bike Ride Across Iowa (RAGBRAI®) on Tuesday, July 27th. Fox River is proud to participate in this great event and show its support for the sport of cycling in its home state as an anticipated 10,000 riders and 10,000 spectators from Iowa and around the world pass through Clear Lake, 42 miles from its headquarters in Osage, during the five day trek from Sioux City to Dubuque.

Fox River will be in the Clear Lake RAGBRAI Exhibitor’s Area to help educate riders and attendees on the impact the right sock has on performance and comfort. Fox River’s performance socks on display will feature their exclusive Wick Dry® moisture management technology and CoolMax® fibers that move moisture away from the skin for dryness and comfort while keeping you cool. “Moisture management is critical during high performance activities. That’s when you need it the most, like when you’re cycling over 400 miles across Iowa,” said Xany Gibson, Brand Manager. “Plus, contoured construction and a spandex, compression arch keeps socks from shifting and bunching as you ride.”

Fox River will be offering a limited promotion on select ultra light and light weight performance socks. These will be available in ankle and quarter crew lengths at a discount of 50% off the $9.99/pair MSRP at the Clear Lake RAGBRAI event. Visit Fox River’s booth #38 located near Main Street on South Third Street to take advantage of this special offer. The Fox Team will be there to answer your foot questions.

In addition, RAGBRAI goers can enter to win a prize packand get 50% off their next order at www.foxsox.com by visiting Fox River booth #38 located near Main Avenue on South Third Street or spotting any Fox River employee in a red FoxSox t-shirt at RAGBRAI to receive a special discount card. Fox River rewards program members receive discount offers by e-mail every month. Persons interested in signing up for Fox River’s rewards programs can do so online at www.foxsox.com at no cost.

Even if you’re not a cyclist, Fox River has you covered with over 300 styles of socks for men, women and kids for a wide range of activities – everything from hiking and mountain climbing to running and walking to skiing and snowboarding to lounging and working. Ask your favorite retailer for Fox River socks or visit www.foxsox.com to find the retailer nearest you or purchase online.