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Fox River® Reminds Local Women the Importance of Annual Mammograms More News
Women who receive a mammogram during the month of October at Mitchell County Regional Health Center will receive a free pair of premium women’s socks

OSAGE, IA — October 15, 2010 — Leading national sock manufacturer Fox River and its hometown Mitchell County Regional Health Center in Osage partner to encourage local women to get a mammogram and raise area awareness during breast cancer awareness month with an offer of free women’s socks to women receiving mammograms during the month of October.

Fox River is donating pairs from its signature women’s sock line, all featuring a knitted pink breast cancer awareness ribbon, to encourage women to protect themselves from this deadly disease. Fox River, the first manufacturer to create a sock specifically designed for the unique shape of a woman’s foot, have supported breast cancer awareness with a portion of the proceeds from the sale of every pair of women’s socks being donated to breast cancer awareness and research organizations since the line was launched over a decade ago.

Fox River is also offering a 30% discount on its premium women’s line of socks on their website at through the end of October. “It’s critical that people understand breast cancer and how to detect it,” said Becky Lessard, Vice President of Finance and Administration at Fox River. “This is why a portion of the proceeds of every women’s sock sold is donated to breast cancer awareness and research. We hope the 30% off sale will generate additional proceeds for donation this month,” she added.

Here are a few facts about breast cancer from the American Cancer Society:
- About 207,090 new cases of invasive breast cancer in women will be diagnosed in 2010 in the United States.
- About 54,010 new cases of carcinoma in situ (CIS) will be found (CIS is non-invasive and is the earliest form of breast cancer).
- Nearly 39,840 women will die from this deadly disease in 2010 in the United States.
- The chance of a woman having invasive breast cancer some time during her life is a little less 1 in 8.
- The chance of dying from breast cancer is about 1 in 35.
- Breast cancer death rates have been going down. This is probably the result of finding the cancer earlier and better treatment.
- Early detection is key to treating breast cancer. Women over 40 should receive a mammogram every year. Women in their 20s and 30s should receive a clinical breast exam (CBE) as part of a regular exam by a health expert at least every 3 years.
- Consult your doctor to recommend a screening facility near you.

If you or a loved one is dealing with breast cancer:
- You should visit with your doctor about concerns you may have for yourself or loved ones. Your doctor or a specialist is your best source for trusted information.
- Don’t go through it alone. Find support through family and friends or a local group. You can find breast cancer survivor groups online from the American Cancer Society at
- Learn what you can do to help and find motivational messages of hope at the Susan G. Komen foundation’s website at

Fox River cares about women and wants to see breast cancer eliminated. You can help.

More About Fox River
Fox River® is America’s original sock brand whose products date back to 1900. Even though they make the Famous Original Rockford Red Heel® Monkey Sock, their socks today aren’t your great grandfather’s socks. Infused with innovative technologies and more than a century of experience in every stitch, nothing beats these socks for performance and comfort. With clever engineering you can feel, it’s no wonder they are guaranteed. Exclusive technologies like Wick Dry® moisture-wicking and eco-friendly fibers and manufacturing give FoxSox more than just a feel-good fit. Try them for yourself. For more information on Fox River products or to find one of thousands of dealers across the globe, please visit Fox River Mills, Inc. is a privately held company made up of 200 of the friendliest folks in Osage, Iowa, that manufactures performance socks.

Fox River, Original Rockford Red Heel, Wick Dry and FoxSox are trademarks of Fox River Mills, Inc. All rights reserved.
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